Lavender Laundry is a premium laundry and cleaning service based in Bahrain, known for its quality care and fast turnaround times. They approached us to increase their local customer base through Google Ads, focusing on inbound calls and online form submissions.
Proven Track Record
Customer Satisfaction
Success rate of bot case completion
Challenge & Strategy:
The challenge was to generate consistent client inquiries at a minimal cost in a competitive local service market. Our goal was to drive high-intent traffic that would convert into real bookings and service calls.
How We Did It:
We launched localized Google Search campaigns targeting keywords like “laundry service Bahrain” and “dry cleaning near me.” We set up call extensions, lead forms, and location-based targeting to improve ad relevance. Through ad copy testing, bid optimizations, and conversion tracking, we refined the campaigns for lead quality and cost-efficiency.
The Results
- Generated a high volume of inbound calls and form submissions
- Achieved low cost-per-lead while maintaining lead quality
- Significantly increased local client acquisition and bookings
- Boosted visibility in top search results for key service terms
- Built a scalable ad structure optimized for peak service hours
